If you are running your YouTube Channel or having digital identities, it is important to improtect your content/ digital assets from getting copied. It takes few hours to dozens or even hundreds of hours to produce something good and is copied in matter of minutes by others. Moreover, it might so happen that your original content would receive less views or engagement than the one who copies it -- everyone must have seen this happening with a lot of posts on LinkedIn, Twitter and that could be demotivating for original creators.